Adapting to Digital Marketing: Strategies for Small Businesses

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      Digital marketing is the smart way to promote your small business online. It includes strategies like having a killer website, showing up in search results (SEO), using paid ads, staying active on social media, and connecting with customers through emails.

      Digital marketing is like having a 24/7 salesman working for you. With more people online than ever, digital marketing gets you noticed where your potential customers hang out – their phones and computers. It's cost-effective, highly targeted, and gets results.

      Even if you're a tradie, digital marketing can give your business a solid boost. Imagine showing up right when someone searches for a plumber, electrician, or builder. It's all about reaching the right folks at the right time – and that's what digital marketing does.

      You don't need to be a tech whiz. Platforms like social media, Google Ads, and website builders are designed for everyday folks. And if you need a hand, there are heaps of resources and experts out there ready to help you get started.

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